#FlyAerish 
Aer Lingus, Ireland's national carrier, wanted to move the Irish to travel more.
While air travel is a competitive market and often perceived by travellers as something arduous, The #FlyAerish campaign adds a personal and humorous touch to the big and unfamiliar world, just waiting to be explored. It shows the heart of Ireland in the soul of the world, and positions Aer Lingus as the premier airline for the Irish to travel with.

Presented internally as part of the 360 concept presentation to the stakeholders 
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